[MeeGo-community] MeeGo Marketing: "vanilla" marketing materials and slogans

[Randall Arnold]

> ----- Original message -----
> From: "Quim Gil‎" <quim.gil at nokia.com>
> To: "ext Randall Arnold‎" <texrat at ovi.com>
> cc: "MeeGo community‎" <meego-community at meego.com>
> Subject: Re: [MeeGo-community] MeeGo Marketing: "vanilla" marketing
materials and slogans
> Date: Wed, 13 Oct 2010 08:24:55 -0700
>
>
>On Wed, 2010-10-13 at 00:00 +0200, ext Randall Arnold wrote:
> > Greetings all,
> >
> > Unless there are any objections, I would like to submit myself as
> > organizer of items 10 and 19 under Uncommitted MeeGo Marketing tasks
> > [1]. As I have told Quim, I have been handing off other activities to
> > capable people to focus on this. I do need to be clear on what
> > "vanilla" means though... Quim?
>
> Thanks for starting!
>
> Vanilla refers to "plain" here. MeeGo vanilla marketing materials have
> two characteristics:
>
> They feature the MeeGo brand only.
> They can be freely customized and co-branded (they must respect the
> MeeGo trademark and additional guidelines might apply - to be defined).
>
> I have added more details at
> http://wiki.meego.com/Community_Office/Marketing/Materials

Thanks Quim.  Not to quibble but I would rather use "MeeGo generic" than
"meeGo vanilla".  Thoughts?

Also, I'm still concerned about the logo guidelines.  I believe they are
too restrictive, particularly where minimum white space is defined [1]. 
As I've noted before, even the MeeGo Conference 2010 badge graphic
violates the guidelines.  No response to this concern and I've raised it
a few times.

As much fun as keeping things loose can be, I do think a better
description of what can be done with the logo is needed.  Maybe all we
need is to keep the guidelines as is and then list allowable exceptions? 
If we aren't clear on identity use then this activity could get out of
hand quickly.

Randy

[1] http://wiki.meego.com/MeeGo_Style_Guide#MeeGo_Exclusion_Zone

--------------------------------------------------------------
Ovi Mail: Making email access easy
http://mail.ovi.com

-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://lists.meego.com/pipermail/meego-community/attachments/20101013/f11d24ed/attachment.html>